IS BIGGER EVER BETTER?

At a recent sales meeting I shared some statistics with you that indicated that Weir Manuel Realtors sells 12% more of the listings we take than our closest competitor and 61% more than our weakest competitor. These statistics clearly demonstrate something that we have internally known for quite a long time: that the attention we pay to our clients results in consistently achieving their goals.

There is a very important distinction between “listing more homes” and “selling more of the homes we list”. Some of our competitors with more agents may be able to list or sell a few more houses. But do their clients really care about that if their homes remain unsold on the market? In this case, bigger is clearly not better.
But bigger can be better as long as a company’s core values are not compromised as part of growth. Weir Manuel Realtors has a long term strategy to take advantage of corrections in the brokerage marketplace when opportunities arise. Such opportunities are being evaluated on an ongoing basis. Be assured that when the right one comes along, we will grow bigger but retain the distinction of being better.

With proper planning and execution, we can be bigger and better at the same time.