Question: My home has been listed for several months without an offer materializing. I have been told that Sunday open houses are of more benefit to the Realtor than to me as the seller. Is that true?
Answer: Absolutely not! While it is true that holding a Sunday open house is an excellent way for agents to come into contact with potential buyers, it is also very beneficial in exposing your home to the buying public.
Because of the internet, the behavior of many home buyers has been altered. A great deal of listing information is now available to the general public online, so there is a propensity among some buyers to wait until the very end of the buying cycle to engage a Realtor. But even though buyers can get considerable information about homes for sale from the net, the one thing they cannot get is access to homes: a licensed agent is mandatory.
Internet shoppers are more inclined to visit Sunday open houses right up until the time that they are ready to make an offer on a property. While they may be “tire kickers” early in their search, a large number of them are poised to make a buying decision. Putting your home in front of ready, willing and able buyers is always a good idea!
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